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Behind the race / About us

RaceIQ. It's about time.

The effort has always been extraordinary. The experience should be too. We're building a new way to see, follow and understand a race.

Our starting point

Big effort. Better experience.

A race is never just a number. It's the early mornings, the nerves at the start and the person waiting for you at the finish.

RaceIQ starts with a simple belief: the way we present a race should match the effort people put into it. Not another spreadsheet. A living picture of the race.

We're exploring how existing timing data, connected devices and thoughtful design can bring athletes, organizers and spectators closer to the action.

People first

Every athlete has a story worth following.

Clarity in motion

Make the race understandable as it unfolds.

Ambition with integrity

Be bold about the vision. Honest about the data.

Meet RaceIQ